Known
Launch Campaign
A short film about the dating epidemic, for the company trying to end it.
about
Known came to us for a romantic drama short film. The subject: a generation more connected than any before it and less known than any before it. We built the piece around that condition, that you could be living side-by-side with your perfect match and never even notice that they're there. Nobody in the film explains what Known is. By the time the name appears, you already want it to exist.
It's the film that people cite when they call us. Not for the grade or the coverage, but because it treats a product as a cultural phenomenon. That's become the house structure: name a condition the audience is already living inside, cast it honestly, and tell a true story.
2 million impressions across platforms (we also broke their app due to how many signups)
deliverables
Hero short film
Social cutdowns
App onboarding sizzle
JACObson + niswender
menu
close